|
WHY STUDY SOCIAL JUDGMENT?
THE INFORMATION AVAILABLE FOR JUDGMENT
Biases in Information Presented Firsthand
Biases in Information Presented Secondhand
HOW INFORMATION IS PRESENTED
Order Effects
Framing Effects
PRIOR KNOWLEDGE AND KNOWLEDGE STRUCTURES
How Do Schemas Influence Judgment?
How Is Information Mapped onto Preexisting
Schemas?
REASON, INTUITION, AND HEURISTICS
The Availability Heuristic
The Representativeness Heuristic
The Joint Operation of Availability and
Representativeness
|
|
|
