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Chapter 2

THE NATURE AND PURPOSE OF GROUP LIVING SOCIAL FACILITATION
Initial Research
Resolving the Contradictions
Mere Presence or Evaluation Apprehension?
Current Perspectives
Practical Applications

DEINDIVIDUATION AND THE PSYCHOLOGY OF MOBS
Emergent Properties of Groups
Deindividuation and the Group Mind
Self-Awareness and Individuation

GROUP DECISION MAKING
Groupthink
Group Decisions: Risky or Conservative?
Group Polarization
Polarization in Modern Life