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The Norton Psychology Labs



Chapter 7

https://implicit.harvard.edu/implicit/demo/
Implicit Association Test. Research suggests that all of our attitudes are not explicit (consciously known). Rather, some of our attitudes have unconscious, implicit elements. This website explains more and includes some tests of common attitudes like prejudice and self-esteem. Compare your consciously held beliefs with your implicit attitudes - do they match?

http://www.nlm.nih.gov/exhibition/visualculture/vchome.html
Visual Cultural and Public Health Posters. A collection of public health posters from the 20th century designed to persuade viewers to adopt various positive health practices.

http://www.adcouncil.org/
Advertising Council Historic Campaigns. A collection of historic television public service announcements.